Shipwright Communications
& Consulting

With more than 15 years of award-winning experience, Liz Anderson Slobodian, APR knows how to build reputations. She spent the last nine years in various public relations and communications roles at Firehouse Subs, including her most recent role as Vice President of Public Affairs where she oversaw external communications to include all public/media relations and community relations, crisis communications, government affairs, and external executive communications for one of North America's No. 1 restaurant franchises. During her tenure at Firehouse Subs, she built the brand’s in-house PR team from the ground up.

Prior to Firehouse Subs, she led PR and marketing for the national nonprofit American Indian Alaska Native Tourism Association where she created its first PR and social media programs in addition to a complete rebrand. Her PR and communications career began in Los Angeles at a global PR agency where she worked with brands such as Logitech, StubHub, financial tech startups, and hospitals/cancer centers before joining a public affairs firm in New Mexico - leading PR/media relations, public affairs, and advocacy initiatives for American Indian tribes, nonprofits, construction/real estate companies, hospitals, and more.

A Jacksonville, Fla. native, Liz is a graduate of the University of North Florida, where she earned a Bachelor of Science Degree in Communication with an emphasis in public relations and a minor in sports management. She serves on the University of North Florida Department of Communication Professional Advisory Board and is a professional mentor to student programs at the University of North Florida and Jacksonville University, volunteers for charities across Northeast Florida, and mentors upcoming public relations professionals. In 2022, she launched the Liz Slobodian Public Relations Scholarship at the University of North Florida and adopted the Rosemary Tutt Annual Scholarship at Flagler College. As an active member of the Florida Public Relations Association, she held several roles on the executive committee and served as Jacksonville Chapter President. Most recently, she was vice president of the International Foodservice Editorial Council and an at-large restaurant board director with the Florida Restaurant & Lodging Association.